StarTV
starTV is a YouTube channel, active from 2019/20. It produces a variety of content about St Andrews, such as coverage of STAR's Sounds of Sandy's events, climate strikes, and traditions such as May Dip. It was created in response to the collapse of Bubble TV.
Anyone can join the starTV team and help to create videos, though much of the content is produced by the Head of Video. Hence, the general style of content is likely to depend upon the Head of Video each year.
They are contactable via [email protected].
Contents
STARadioTV
A decade before starTV, an attempt was made to establish "STARadioTV". The project uploaded its first video in April 2009, and its 27th and final video in February 2012. The project has both a YouTube channel and a Vimeo account. The Vimeo account has only five videos, three of which also appear on the YouTube channel.
Videos promoting STAR appeared on Lightbox's YouTube channel throughout 2012: STAR Library Ad, STAR Thank You, How To Paint a Monkey, and Sick of The Silence?
Video marketing was also used in 2014/15: Get involved (Vimeo); STAR Open House (Facebook).
Videos were uploaded to STAR's Facebook page sporadically from 2013-2018, but the majority of these are simply livestreams of music events, filmed with a phone.
JSM Vlogs
Much of the early content on starTV was a series titled STAR Vlogs, produced by the hosts of JSM, which included Julia (Head of Marketing 2019/20). The series was inspired by vlog-style updates about reSTARt published a decade earlier. JSM also has its own YouTube channel, JSM Radio.
Head of Video
The Head of Video is responsible for managing starTV. This position was created, along with starTV itself, in 2019/20.
Previous Heads of Video
| Year | Name | Position Title |
|---|---|---|
| 2019/20 | Calum Esler | Head of Video |
| 2020/21 | Calum Esler | Head of starTV |
| 2021/22 | Eden Igwe | Head of starTV |
Handover
Intro
As Head of Video, you are tasked with promoting starTV to the town's population.
Tasks
- Before summer, work with the Station Manager and Treasurer to create a budget for starTV in the coming year. This is the time to plan new equipment purchases, and any props required for future videos, as much as possible.
- Create videos of local events, whether they be run by STAR, another society, or a tradition (e.g. May Dip) or one-off (e.g. protests)
- Upload videos to the starTV YouTube channel
- Work with the Head of Marketing to generate awareness of starTV, and promote finished videos
- Develop the starTV team to be an active community of videographers (camera operators, interviewers, actors, editors, animators, etc.) and ensure all are involved in content creation as much as they want to be. Where projects may lapse due to deadlines, you should try to maintain momentum as much as possible.
- Look after starTV's equipment, and manage loaning of equipment to the starTV team.
Links
- drive.google.com
- starTV YouTube channel – check that you can access this as a brand account via your STAR email
- Emails sent to [email protected] should appear in the inbox of your personal STAR address. Confirm this before telling people to email startv@.
Contacts
- Previous Head of Video, e.g. Calum Esler